Tag Archives: Digital Marketing

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How Self-Published Authors Can Promote Their Books In A Digital Landscape – Miles Oliver | Guest Post

How Self-Published Authors Can Promote Their Books In A Digital Landscape – Miles Oliver | Guest Post

There’s no doubt the publishing industry has been undergoing significant change in the last couple of decades. Much of this has been the result of the rise of the digital landscape and an increased use of technology. Tools have emerged that have altered the way people produce, purchase, and read books. This isn’t just relevant

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How to Connect with Influencers for Book Marketing – Beau Peters | Guest Post

These days, maintaining an online presence is vital for anyone selling a product, but it is especially crucial for independent authors. While browsing the shelves at a bookstore hasn’t entirely gone out of style, newer and younger generations are turning more and more towards the internet and social media when it comes to finding their

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Book Marketing for Self-Published Authors – Patrick Walsh | Guest Post

The quality of books you can produce now is almost indistinguishable to the reader to anything put out by a major publisher […] I was just never really sure why they didn’t succeed. – Mitch Benn This extract is from an interview with Mitch Benn on the Guardian. In the first line of the quote,

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Selling and Distributing Your Book: What Self-Published Authors Need to Know – Beau Peters | Guest Post

The road to writing a book is fulfilling, but it’s often so much more work than people tend to give it credit for. Even once the rounds of drafting and editing are complete, that’s not the end of the road. Rather, it’s the beginning of the sales and distribution process that actually gets your hard-wrangled

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The Biggest 5 Mistakes When Self-Publishing A Book – Charlie Svensson | Guest Post

You have probably heard the horror stories of people paying publicists, agents, or marketing companies to push their book, only to lose all their money and end up with nothing. You have also probably heard the horror stories about people who collaborate on books and end up cut out of the deal or having their

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How Self-Publishing Authors Can Elevate Their Business Management Skills – Beau Peters | Guest Post

The self-publishing game is bigger than ever, as global citizens continue to embrace socially distant activities like reading and storytelling. And thanks to continued advancements in digital technology, sharing your short stories, poems, novels, and more with the world is easier than ever. For many aspiring amateur authors, the writing process itself constitutes an acceptable

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5 Brazen Social Media Strategies for Writers – Lesley Vos | Guest Post

You are a writer. Whatever you write, you want these writings to be popular and bring you both followers and income. And what’s better than social media channels for building an author platform? But here’s the catch: Social media is a tool. Let’s say it’s a hammer. And when you decide to use social media

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The Grassroots Guide to Reaching Your Readers – Beau Peters | Guest Post

For authors who choose to self-publish, writing their books is only one part of the work. As a self-published author, you also have to consider how to get your book into the hands of the people who want to read it. Grassroots marketing can be an excellent way to keep control over your book while

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Book Publicity Campaign Extras: PR Elements to Boost Excitement – Diane H. Wong | Guest Post

Book publicity extras—like book tours and book parties—can boost media and reader awareness during your book’s launch. In addition to the book publicity basics you can expect from your publisher or hired publicist, there are a number of other tactical publicity elements that can be deployed in service of getting media attention for your book.   Book

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Print vs. eBook: A Comparison for Independent Publishers – Beau Peters | Guest Post

As of 2014, the UK published more books per capita than any other country in the world. Now, thanks to advancements in technology, it’s easier to be an independent publisher than ever before. As a result, that title should continue to hold steadily. But, technology has also created more choices on how to go about

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