One of the biggest challenges facing authors is finding a suitable channel or platform to present their work. For self-published authors, the challenge is even greater without the support of a marketing engine and sales distributor that comes with a commercial publisher. While self-publishing still has its stigmas and detractors, digitalization in the print and…
Lake Wobegon Days or Be Damned
Just before Book Expo 2010 last week, American novelist and Radio raconteur Garrison Keillor wrote an opinion piece in the New York Times entitled, The End of an Era in Publishing. I should of course refer to the opinion piece as an ‘op-ed’ (opposite editorial), the description of it by many critics who chose to…
Lulu, Dan on the Double, and The Future of Publishing
Last week we cited a Publishers Weekly Soapbox Blog where John Edgar Wideman revealed it was in fact his son, Daniel, who suggested he consider Lulu’s self-publishing services for his next book, Briefs. Wideman has been publishing books in the mainstream arena since 1967 and is an intrinsic part of the American literary scene. He had been…
Publishing Perspectives: The Author and Their Tribe
Publishing Perspectives has in the past couple of days focused on the ideas of community, tribe and branding in publishing. I find this a fascinating area in regards to the future of publishing. A little over a month ago we took a look at branding from the self-published author’s point of view with this article…
Arse About Face and The Future of Publishing
Currently, the below promotional video is doing the viral rounds. It was created as a promotional tool for the Penguin owned, Dorling Kindersley Books imprint. The video is entitled, The Future of Publishing. I think it works pretty well for the subject matter, but the idea is five years old. Here is the DK Publishing…
The Shape of Publishing To Come: Jason Epstein, NYRB
Jason Epstein has written an illuminating and epic piece on the future of publishing in the March edition of The New York Review of Books. A must read. Jason Epstein is an American editor and publisher with a career spanning more than forty years. He has worked for Random House and Doubleday. He was co-founder…
Ingram Group CEO Interviewed by The Tennessean
Skip Prichard is the president and CEO of Ingram Content Group. For those not in the know, Ingram run the largest book wholesalers in the US, as well as owning Lightning Source, the digital printer used by many author solutions services. Prichard was interviewed this week by The Tennessean and he discusses, among other things,…