Social media marketing articles

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The Importance of an Author’s Online Reputation – Caroline Black | Guest Post

The Importance of an Author’s Online Reputation – Caroline Black | Guest Post

Everybody is a writer these days. With a website, a blog or even a personal Facebook page, there are a lot of people out there trying to get what they’ve got to say out into the world. Between the big social media platforms (and even the smaller ones), public relations nightmares abound. Why does this

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Tips for Independent Authors on Optimizing their Website – Emma Miller | Guest Post

Whether you think it is the best thing since sliced bread or you hate it with burning passion, the reality is that the internet has become an inseparable part of our lives. As we have all learned over these last 20-odd years, the Age of Internet comes with all kinds of strings attached and for

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How to Market Your Self-Published Book – Catrin Cooper | Guest Post

There are lots of talented authors, whose names are still unknown to the modern audience. All they want is to promote and sell their self-published book, to show their piece of art to the whole world. There are many ways to promote a new book even if it is your first one and you do

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6 Social Marketing Hacks That Don’t Take a Team to Implement – Disha Dinesh | Guest Post

As per a survey conducted by UNESCO, there are around 2.2 million books published each year. With the sheer volumes of books and content being created and made available to people everywhere, competition for market share has increased considerably. As an independent author who is hard-pressed for time and resources how do you match up

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You Want To Publish Your Book – Where to Start? A Step-by-Step Guide | Jessica Millis | Guest Post

It’s said that ‘everyone has one good book in them’ but before there was an Internet and self-publishing, there were publishers, who were rightly selective about the books they published and would need a lot of convincing before they’d publish any book let alone your book. After all, if they guessed wrong they lost a

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Beyond Beginner Twitter Marketing Tactics for Writers | Matthew Yeoman | Guest Post

Twitter can help any writer increase their online profile and find new followers that turn into new fans that read your books. Twitter has done a lot to help small time writers build their audience. There are still examples like George RR Martin tweeting out this: I don’t tweet all that much, please check out

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Social Media Tips for Self-Published Writers – Jessica Davis | Guest Post

Being a self-published writer is challenging because it comes with the added difficulty of marketing yourself and your publications online. Unlike mainstream publication houses who have a plethora of resources at hand such as TV interviews, advertisements, radio, newspapers and more to market an upcoming book, self-published authors have very limited resources to work with.

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