Opinions/Guest Posts articles

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Guest Post: Marketing Your Book Using Vine: A Self-Publisher’s Guide | Jeremy Hess

Guest Post: Marketing Your Book Using Vine: A Self-Publisher’s Guide | Jeremy Hess

As more and more people connect to the information superhighway, it’s becoming both easier and harder than ever to reach potential customers. The seemingly always accelerating pace of the web-connected life has been driving down the average attention span for years, leaving the producers of all manner of products an ever shrinking window of opportunity

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The Key Book Publishing Paths 2.0 | Jane Friedman

Some TIPM readers will remember when I featured Jane Friedman’s excellent infographic on 5 Key Publishing Paths in June of this year. I wrote this article about the infographic and shared some thoughts on it. It led to some comments and discussion with Jane, here and elsewhere, and a lively and lengthy debate on how

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Self-Publising in the United States 2007-12 | Some Report Analysis

Bowker is the leading provider of bibliographic information and management solutions for the publishing industry. Last month it released a detailed six-page report on self-publishing. Self-Publishing in the United States, 2007-2012 is the result of data gathering and analysis based on ISBN output by service providers and micro-publishers in the USA over a period of

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Guest Post: Whoopee! Reflections Of A Rookie Writer | Douglas Burcham

TIPM gets a great deal of guest post submissions. Most of them never make it past the first look in our inbox, primarily because they are unsuited to the content of the magazine, and often because they are nothing more than promotions for books, services or some kind of marketing nonsense. The core of a

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