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How to Optimize Your Book Blurb with Keywords – Dave Chesson | Guest Post

How to Optimize Your Book Blurb with Keywords – Dave Chesson | Guest Post

Ever wondered why some books with a similar profile to yours outsell you? Or, have you wondered why you get a lot of people clicking through to your book from your ads but not buying? It’s more than likely your book description–or “blurb.” In an online bookstore, your blurb is basically your sales page. A

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How to Set up Your Author Website Quickly and Easily – Pauline Wiles | Guest Post

No doubt you’ve read plenty of sage advice about building a long-term livelihood as an independent author. One recommendation you’ve probably come across before is to establish a website early in your career. Why? Because even if you’re promoting your work widely on social media, and in online groups, it makes sense to have a

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How to Make an Awesome – and Effective – Book Trailer – Victor Biasco | Guest Post

From the very first one – for a Broadway musical show in 1912 – trailers have enticed us for over a hundred years.  And even though they are now mostly used to promote great films, what these brief video pieces really do is help audiences decide what to consume next. Understandably, we tend to associate

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10 Best Digital Publishing Platforms for Mobile – Joseph McLean | Guest Post

Independent authors enjoy the privilege of finding and using unique channels of communication with their target readers, but it forces them to keep in touch with the latest self-promotion technologies. From digital publishing to mobile platforms, they have to embrace cutting-edge solutions in order to approach the audience and sell more books. Although it requires

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Book Printing 101: Everything you need to know about book trimming – Lori McKnight | Guest Post

Are you a self-publisher or writer investigating book printing options? Here are some things to consider when designing and printing your next book.   One size doesn’t fit all Books like people come in different shapes and sizes. From the smallest pocket-sized handbooks to beautiful table top collections, the size, cover and weight of your

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Marketing Your Newly Published Book – Carolyn Grady | Guest Post

You thought the hard work was done. Your book is published either through a deal with a lesser known publishing company or you self-published. Either way there isn’t going to be a huge marketing campaign to sell your book. If Penguin, Little, Brown and Company or Harper Collins is going to publish your novel, you

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10 Valuable Self-Publishing Blogs That Successful Author Should Read – Joseph McLean | Guest Post

Self-publishing is a complex niche that forces authors to deal with all sorts of barriers and challenges. The industry has become extremely competitive, with the number of reported self-published titles going well over 1 million. No matter how skilled or experienced you might be, there are always a lot of new things to learn and

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What is Your Biggest Problem with Self-Publishing? – Joseph McLean | Guest Post

Everyone who’s getting into the self-publishing game is probably going to face a lot of problems. The self-publishing industry has become extremely competitive. As of 2017, the number of reported self-published titles went over 1 million. Now, as of 2019, the numbers may have doubled or tripled up. Nevertheless, one thing is certain: the self-publishing

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Reasons Why Many Self-Published Books Fail and How to Fix That – Gary Peterson | Guest Post

Many self-published books fail because authors tend to overlook the basic rules of publishing a new book. Authors who are fairly new to publishing get many things wrong, and the result is typically low sales. Publishing your book and selling it on Amazon should be the last step in the whole process, not the initial

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Self-Publish or Not: Advice from a Traditional Publisher – Joseph McLean | Guest Post

Only a couple of decades ago, book publishing used to be a long and challenging process. But the situation has changed drastically thanks to the rise of digital technologies, so now almost anyone can choose to publish a book on his/her own. Self-publishing has become a major trend in the literary universe. The latest studies

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