Marketing articles

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YouTubers Write Books – What to Learn from Them – Dustin Ford | Guest Post

YouTubers Write Books – What to Learn from Them – Dustin Ford | Guest Post

YouTube is one of the most successful platforms at the moment. As more and more people turn to this channel for music, news or tips, many YouTubers get the chance to build a real career out of their passion for posting videos and more. A recent phenomenon that grabbed marketers and critics attention are YouTuber

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The Importance of an Author’s Online Reputation – Caroline Black | Guest Post

Everybody is a writer these days. With a website, a blog or even a personal Facebook page, there are a lot of people out there trying to get what they’ve got to say out into the world. Between the big social media platforms (and even the smaller ones), public relations nightmares abound. Why does this

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Tips for Independent Authors on Optimizing their Website – Emma Miller | Guest Post

Whether you think it is the best thing since sliced bread or you hate it with burning passion, the reality is that the internet has become an inseparable part of our lives. As we have all learned over these last 20-odd years, the Age of Internet comes with all kinds of strings attached and for

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How to Market Your Self-Published Book – Catrin Cooper | Guest Post

There are lots of talented authors, whose names are still unknown to the modern audience. All they want is to promote and sell their self-published book, to show their piece of art to the whole world. There are many ways to promote a new book even if it is your first one and you do

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How to Plan a Successful eBook Pre-Launch Campaign – Tess Pajaron | Guest Post

Boost your sales potential before your book hits the digital shelves. First off, warm congratulations to you for finishing your book! You’ve already accomplished the toughest part of the process. Now you’ve arrived at the final stretch: marketing your book to the world. And without the help of a publishing company to do this kind

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6 Social Marketing Hacks That Don’t Take a Team to Implement – Disha Dinesh | Guest Post

As per a survey conducted by UNESCO, there are around 2.2 million books published each year. With the sheer volumes of books and content being created and made available to people everywhere, competition for market share has increased considerably. As an independent author who is hard-pressed for time and resources how do you match up

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Augmented Reality​ Reveals the Magic Hidden in Book Retail Spaces

Augmented Reality is by no means the newest (technology) kid on the block. Though it seems that we’re only now tapping into its true potential – to enable us to connect in a more immersive way with the world, brands and with each other. New Augmented Reality (AR) businesses are popping up everyday. Blippar for

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The Main Problems for Self-Published Authors – Tom Jager | Guest Post

Ever since the rise of the Internet, the publishing industry is no longer the same. Sure, famous A-list authors still have their teams of editors, publishers, legal experts, and marketers. However, if you don’t belong to that category, then you don’t really need a huge team standing behind your work. You can do everything alone.

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How to Find The Time, Inspiration, and Success You Need as a Writer (Infographic) – Matt Banner | Guest Post

I think we can all agree that there aren’t enough hours in the day. Each day, I wake up and set my goals for the day, but I rarely get through all of them. Now, it could be that I’m setting ridiculous goals, but I’d like to think that it’s more about finding the time

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Why You Need a Social Media Publishing Calendar and How to Build One – Antonio Tooley | Guest Post

You invested tons of effort to write your book, and it was even harder to get it published. You didn’t have a team of publishers watching your back; you did all the work on your own. You’re proud of that piece, and you should be. Now, the marketing aspect is also your responsibility. You can

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