Traditional Marketing articles

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Marketing Your Book: 8 Mistakes You Need to Avoid – Joel Syder | Guest Post

Marketing Your Book: 8 Mistakes You Need to Avoid – Joel Syder | Guest Post

Now that you’ve spent weeks, months, and possibly even years writing your book, paying special attention to each and every word and seeing each character grow and develop, having just started as a small spark of imagination in your brain, there comes a time where your book can make its way out into the world.

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10 Ways Authors Can Collaborate to Sell More Books – Bonnie Baguley | Guest Post

Want to sell more books? Try collaborating with authors in your niche. Collaboration is a powerful tool for growth. Networking with authors in your genre is an invaluable way to reach new readers and build a supportive writer network, especially important in times of self-doubt or rejection. Collaboration leverages the benefits of multiple perspectives, problem-solving

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Top 15 Ways to Promote Your Book – Amber Wilson | Guest Post

One question that keeps coming up among the author community is how to promote more books. Every author’s dream is to be on the best seller list. But how do you get a spot on this competitive list? It is said that the most powerful method of marketing a book is through word of mouth

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Why Writers Should Invest in Personal Brand – Zoe Carter | Guest Post

A writer doesn’t have a purely economic focus. Writing for the sake of writing is always the first goal. However, if you want to turn this into a profession, then you have to make a living out of it. Sooner or later, you’ll start thinking about the financial aspects of your occupation. Let’s be real:

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How to Plan a Successful eBook Pre-Launch Campaign – Tess Pajaron | Guest Post

Boost your sales potential before your book hits the digital shelves. First off, warm congratulations to you for finishing your book! You’ve already accomplished the toughest part of the process. Now you’ve arrived at the final stretch: marketing your book to the world. And without the help of a publishing company to do this kind

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Why an Author Needs a Publicist in Today’s Competitive Book Market – Tany Soussana | Guest Post

For the author who is looking to make a difference between where their book is at today (perhaps just puttering along), or where it can be (with a publicist in tow), let me ask you this:  If not now, when? First off, congratulations are in order if you are an author who has made it

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30 Marketing Questions that Self-Published Authors Must Answer – Jason Walberg | Guest Post

Thanks to the ease of access afforded by the Internet, many authors, novelists and writers are taking to self-publishing, which allows their offerings to see the light of day even without the backing of a publishing house or a large marketing budget. In fact, the days of authors crying over a stack of rejection letters

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Indie Book Contests…. To Enter Or Not To Enter… Or More Trouble Than It’s Worth? – Rhonda Rees | Guest Post

Getting an award, receiving accolades, being honored as one of the best in what you do – and giving your reputation a much-needed boost. Now, who wouldn’t want this great type of recognition and acknowledgement? Especially if you are an independent author or self-publisher, and you are actively looking for ways to build up your

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Florida Bookstore Opens for Self-Published Authors

Online bookstores dedicated to indie and self-published authors are nothing new, but a physical bookstore in Florida has just opened dedicated to books by local self-published authors. Self-published children’s author and book illustrator Patti Brassard Jefferson, along with history author Timothy Jacobs, decided to create a bookstore of their own, Gulf Coast Bookstore, but only selling books by

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