Digital Marketing articles

Dave Main

10 Ways to Market Your Book on a Budget – Dave Chesson | Guest Post

10 Ways to Market Your Book on a Budget – Dave Chesson | Guest Post

If you’ve self-published before, you’ll know that book marketing can get very expensive very quickly. Luckily, there are some ways that you can market your book on a tight budget. In this article, we’ll go over 10 of my favorite low-cost marketing techniques that you can use to sell more books. Most of the strategies

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Staying in the Game: Book Marketing for Self-Published Authors – Virginia Colton | Guest Post

Self-publishing is becoming more and more popular among authors nowadays. Self-publishing is the publication of books, magazines, and any other media by authors without the involvement of an established publisher. In other words, self-published authors do pretty much all the tasks necessary to publish and sell a book – this includes book marketing. To be quite

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How to Find Relevant Keywords for Your Amazon Ads Campaigns – Dave Chesson | Guest Post

How to Find Relevant Keywords for Your Amazon Ads Campaigns Marketing your book is tricky, it’s easy to make mistakes. That’s where amazon ads come in. Finding profitable keywords for your Amazon ads is a task you have to perform if you want profitable ad campaigns. You’ll need between 200-300 keywords for your advertising campaigns

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How to Optimize Your Book Blurb with Keywords – Dave Chesson | Guest Post

Ever wondered why some books with a similar profile to yours outsell you? Or, have you wondered why you get a lot of people clicking through to your book from your ads but not buying? It’s more than likely your book description–or “blurb.” In an online bookstore, your blurb is basically your sales page. A

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How to Make an Awesome – and Effective – Book Trailer – Victor Biasco | Guest Post

From the very first one – for a Broadway musical show in 1912 – trailers have enticed us for over a hundred years.  And even though they are now mostly used to promote great films, what these brief video pieces really do is help audiences decide what to consume next. Understandably, we tend to associate

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10 Best Digital Publishing Platforms for Mobile – Joseph McLean | Guest Post

Independent authors enjoy the privilege of finding and using unique channels of communication with their target readers, but it forces them to keep in touch with the latest self-promotion technologies. From digital publishing to mobile platforms, they have to embrace cutting-edge solutions in order to approach the audience and sell more books. Although it requires

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What is Your Biggest Problem with Self-Publishing? – Joseph McLean | Guest Post

Everyone who’s getting into the self-publishing game is probably going to face a lot of problems. The self-publishing industry has become extremely competitive. As of 2017, the number of reported self-published titles went over 1 million. Now, as of 2019, the numbers may have doubled or tripled up. Nevertheless, one thing is certain: the self-publishing

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7 Things Authors Should Not Do on Instagram – Lauren Adley | Guest Post

In case you didn’t know, Instagram has over1 billion active users. Half of them, 500 million people, are using the app every single day for various purposes. Many authors have already started leveraging Instagram to expand their brand’s awareness and enhance their book sales performance. The reason why that happens is that after Facebook and

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How Writers can Use the Power of Instagram – Chrys Fey | Guest Post

Instagram has gained in popularity and is now one of the most popular social networks worldwide. Although Instagram is most popular with teens and millennials, people of every age, race, ethnicity, and location use it. There is something so unifying about Instagram, more so than any other social media platform. And creative types of all

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When Should You Publish Your Book? – Eugene Eaton | Guest Post

What’s the Best Time for Book Launches? Aspiring self-published authors don’t make connections with official publishers. That’s not necessarily a bad thing. When you’re able to publish your own work, why wouldn’t you do it? However, there’s a problem: you don’t get access to the wisdom that publishers have at their fingertips. Well it’s not

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