Most of us think of writing and publishing as timeless and traditional, but that isn’t the case. Ever since Johannes Guttenburg created the wooden printing press in the 1440s, publishing has been a deeply technological practice, reliant upon advancements in tech like word processors and supply chain management. However, in the past few years, the…
Print vs. eBook: A Comparison for Independent Publishers – Beau Peters | Guest Post
As of 2014, the UK published more books per capita than any other country in the world. Now, thanks to advancements in technology, it’s easier to be an independent publisher than ever before. As a result, that title should continue to hold steadily. But, technology has also created more choices on how to go about…
How to Create Amazon Ads that Convert – Dave Chesson | Guest Post
Ads are one of the most important elements to being a successful indie author, especially if you sell on Amazon. Nowadays, Amazon ads are getting more and more competitive, so you need to be on your A-game to make sure you’re making a positive ROI. In this article, we’re going to look at how you…
5 Tips On How To Promote Your Book in Times of Crisis – Rachael Cooper | Guest Post
In times of crisis, like the present pandemic, there’s a tendency to assume that everything from buying groceries to getting a publisher interested in your book proposal will be harder. That people will be too distracted to care about you, or your book. The reality is very different. Many authors, self-published and traditionally published, have…
10 Ways to Market Your Book on a Budget – Dave Chesson | Guest Post
If you’ve self-published before, you’ll know that book marketing can get very expensive very quickly. Luckily, there are some ways that you can market your book on a tight budget. In this article, we’ll go over 10 of my favorite low-cost marketing techniques that you can use to sell more books. Most of the strategies…
How to Optimize Your Book Blurb with Keywords – Dave Chesson | Guest Post
Ever wondered why some books with a similar profile to yours outsell you? Or, have you wondered why you get a lot of people clicking through to your book from your ads but not buying? It’s more than likely your book description–or “blurb.” In an online bookstore, your blurb is basically your sales page. A…
10 Best Digital Publishing Platforms for Mobile – Joseph McLean | Guest Post
Independent authors enjoy the privilege of finding and using unique channels of communication with their target readers, but it forces them to keep in touch with the latest self-promotion technologies. From digital publishing to mobile platforms, they have to embrace cutting-edge solutions in order to approach the audience and sell more books. Although it requires…
Publishing Service Index: October 2019 [with notes]
This is the PUBLISHING SERVICE INDEX for 2019. Our previous one was released last year in November 2018. So we have seen almost a full year past by. I am switching to releasing it just once a year. The index takes a great deal of work, and while there are some moderate changes, even a…
The Decision to Become an Author – Anthony Sciarratta | Guest Post
Every person faces a time in their life when they decide whether or not to pursue their dream. The fear of failure can consume one’s soul, but the amount of pain felt after giving up on your dream would be greater. I made my decision in August of 2017, while vacationing in Mexico. It was…
Publishing’s Double-Edged Sword: The Pros And Cons of Technology – Dave Chesson | Guest Post
There’s no denying how technology is rapidly changing the world of publishing. I still remember my first Amazon order like it was yesterday. It seemed incredible! It was so convenient and such good value. Not to mention the first time I saw a Kindle. All those books on such a small device. Plus the incredible…