Book Trade articles

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How Long Should My Book Be? We Analyzed 272 #1 Bestsellers to Find Out – Tucker Max | Guest Post

How Long Should My Book Be? We Analyzed 272 #1 Bestsellers to Find Out – Tucker Max | Guest Post

A lot has been written in recent years about the average readers’ shrinking attention span. We all know that the non-stop news cycle and round-the-clock social media have sped up our consumption habits. But do these same habits translate to books? We decided to find out. We gathered a list of every New York Times

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London Book Fair 2017: Quantum17 Voices [Video]

Here are some short videos of attendees and speakers sharing their thoughts on the publishing industry at today’s Quantum Conference, part of this year’s London Book Fair. The Quantum programme was refined for 2017 with a renewed focus on consumers, audiences, partnerships, actionable insights and inspiration.

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Purpose-led by Design – Max du Bois | Guest Post

Publishers’ brands are under attack from all sides. The tectonic shifts the sector is undergoing have been brought on by a combination of increased competition, mainly in the form of consolidations balanced at the other end of the spectrum by nimble pop up publishers, and digital disruption. Now more than ever, publishers need to focus

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An Author’s Risk: A Publishing Trip Abroad – D. J. Adamson | Guest Post

D. J. Adamson recently interviewed award winning author Laurie Stevens to find out how she found a successful publishing home in Germany, which then garnered her an agent in the United States.   There is no single market on the web. Nor is there only one way for an author to sell their work. The internet is challenging traditional

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Pearson Steps up Moves to Sell its Stake in Penguin Random House

Pearson has said in a press communication today that operational profits will be below initial expectations for 2016 and it will not now achieve its target of £800 million in 2018. Pearson reported that North American higher education market sales in 2016 were worse than forecast, with a poor fourth quarter and a revenue drop of 30% compared with the last quarter of 2015. The press release reveals

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Ingram Launches Academic Services for University Presses and Academic Publishers

Press release: NASHVILLE, Tenn. — July 26, 2016 — Ingram Content Group through Ingram Publisher Services announces the launch of Ingram Academic Services, a service customized for university presses and academic publishers. The first joint initiative following Ingram’s acquisition of Perseus’ distribution businesses, Ingram Academic Services offers distinguished resources, tools and services to help university

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Reading and Writing for Pleasure: April | Douglas Burcham

Douglas continues his writing and reading for pleasure series with thoughts for April on writing matters in the news, work in progress, reading and publishing.   Several years ago, I watched a TV programme showing Sir Terry Pratchett at work in front of a number of computer monitor screens. Then a little later, the news

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Why an Author Needs a Publicist in Today’s Competitive Book Market – Tany Soussana | Guest Post

For the author who is looking to make a difference between where their book is at today (perhaps just puttering along), or where it can be (with a publicist in tow), let me ask you this:  If not now, when? First off, congratulations are in order if you are an author who has made it

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Reading and Writing for Pleasure: March | Douglas Burcham

Douglas continues his writing and reading for pleasure series with some leap year thoughts for March on work in progress, reading and publishing. “How do you plead?” “Guilty.” “Mitigation.” “I just need time to find the right words and then place them in the right order.” Being locked up in jail before a big drop

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