Amazon Introduces Prime Reading

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SEATTLE–(BUSINESS WIRE)–Oct. 5, 2016– (NASDAQ: AMZN) – Amazon today introduced Prime Reading, a new reading benefit for U.S. Prime members. Prime members can now enjoy unlimited reading from a rotating selection of books, magazines, comics and more – at no additional cost. Prime Reading joins the growing list of all-you-can-eat benefits for Prime members including unlimited fast, free Prime shipping, unlimited access to Prime Video, Prime Music, Prime Photos, Audible Channels, early access to Lightning Deals and more. Members can start reading now by downloading the Kindle app for iOS and Android or using any Kindle or Fire tablet. To learn more about Prime Reading or start a 30-day free trial of Prime, please visit amazon.com/primereading.

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Prime Reading (Photo: Business Wire)Prime Reading (Photo: Business Wire)

Prime Reading features include:

  • Over a thousand popular books: Enjoy a diverse selection of titles including Red Sparrow, The Butterfly Garden, The 5 Love Languages, The Atlantis Gene, Lonely Planet travel guides and books from best-selling authors Brad Thor, Barry Eisler, Stephen Covey, James Altucher,Rachel Abbott and more.
  • Premium Magazines: Stay on top of current trends with a rotating selection of fresh, full issues of top magazines covering sports, technology, cooking and home improvement, current affairs, notable people and more.
  • Exclusive short content: Read Kindle Singles Classics  classic short-form reads by the world’s top writers, from Susan Orlean to Norman Mailer. Also read from hundreds of Kindle Singles  short stories, memoirs and essays from a variety of top writers.
  • All your favorite Kindle features: Enjoy all the great Kindle features customers love such as Page Flip, Popular Highlights, X-Ray and Goodreads integration, all while using your favorite Kindle eReader or Fire tablet or free Kindle app for iPhone, iPad, Android phone, tablet and more.

“Prime is the best deal in the history of shopping and today it got even better,” said Greg Greeley, Vice President Amazon Prime. “Prime members can now enjoy an awesome selection of books including The Hobbit, Harry Potter and the Sorcerer’s Stone, The Man in the High Castle, plus magazines and more with Prime Reading – all for free on any device.”

“This is a new and exciting way for our premium brands to reach and engage with Amazon’s Prime members,” said Monica Ray, Executive Vice President of Consumer Marketing at Condé Nast. “Prime readers can now keep up with all the latest news, trends, tips and so much more with the rotating selection of our magazine brands.”

Prime Reading is the latest in the growing set of reading benefits for Prime members which also includes the Kindle Owners’ Lending Library and Kindle First. Prime members in the U.S. can get started by visiting amazon.com/primereading. Readers wanting even more can enjoy unlimited reading from over one million books, magazines, and audiobooks by starting a 30-day free trial of Kindle Unlimited.

More to Prime

A Prime membership is already the best deal in the history of shopping. Tens of millions of Prime members around the world enjoy the many benefits of Prime. In the U.S. that includes unlimited Free Two-Day Shipping on more than 30 million items across all categories, unlimited Free Same-Day Delivery on more than a million items in 27 metro areas, and one and two-hour delivery with Prime Now on tens of thousands of items available in more than 25 metro areas. In addition to fast, free shipping, members have access to unlimited streaming of tens of thousands of movies and TV episodes with Prime Video, more than one million songs and thousands of curated playlists and stations with Prime Music, unlimited access to short form episodic Audible Channels for Prime as well as a rotating selection of audio books from Audible, early access to select Lightning Deals all year long, free, secure, unlimited photo storage with Prime Photos and one free pre-released book a month with Kindle First.

About Amazon

Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa are some of the products and services pioneered by Amazon. For more information, visit www.amazon.com/about.

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