Reedsy: Ghostbusting and Connecting Publishing Professionals with Writers – Richard Fayet | Guest Post

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via Reedsy.com

In our earlier post today, we featured the press release for the launch of a new self-publishing e-book platform start-up, Reedsy. But Reedsy isn’t just another self-publishing platform. One of its primary strengths will be a marketplace for freelance publishing professionals. Reedsy hope the marketplace will make it easier for authors to locate vetted editors and book designers, while also encouraging authors to produce books to a high standard inside and out. Today, our guest post is by Richard Fayet, co-founder of Reedsy, to explain the idea behind the self-publishing start-up and how it works.

“Dear editors and book designers,

If there’s something strange in your neighbourhood, who you gonna call?
If there’s something weird, and it don’t look good, who you gonna call?

Well, you know how it goes.

There’s three things you have to do to be an author’s #1 freelancer.

The first one is obvious: be amazing at what you do.

The second is also pretty obvious, and no less important: let people know that you’re amazing at what you do.

Those first two things have something in common. They’re in your control. You work hard, you do good work, and you get better. That’s how you get great. You put that work out there and people will talk. That’s how people come to know you.

But there’s one more thing. Number three: you’ve got to be the best for the job. You’ve got to find the projects that are going to let you do your best work – the ones where you’re not just a hired gun, but a partner. Where you don’t just help make the project better, but help it become something else entirely.

Hence, Ghostbusters.

They’re not just brilliant. They don’t just have the best reach of maybe any freelancers in history (because a good jingle goes a long way). When there’s a portal to another dimension in your freezer, or your local library is being torn apart, there’s no question that there’s only one team for the job.

And (finally) this is where Reedsy comes in.

Reedsy isn’t just about helping writers find an editor or designer. Reedsy is about matching writers with *the* editor, *the* designer.

Today we’re launching phase one of Reedsy. As a freelancer, you can now create a professional landing page. You can upload your best work, share your past projects, and introduce yourself to an audience of authors looking for their new partner – the best one for the job. And it looks like this:

Reedsy’s on the same road. We’re going to be the best thing out there whenever anyone anywhere needs a publishing professional for their project. No second-choices. No also-rans. Just the best.

It starts here.

Who you gonna call?”
The letter above was sent to every freelancer who pre-registered for Reedsy the day we launched — which is, in fact, today. And it’s a good example of what we are all about.
As one of Reedsy’s founders, I’ve been following the publishing industry for some time now. Not as an author (I’m not that good a writer), or a specialist freelancer (my editing and design skills aren’t much better), but as a reader and an enthusiast.
That’s right, an enthusiast. When I look at the shape of the publishing industry today, at all the opportunities that have emerged and keep emerging for authors, I get excited about all the things that might be coming next.
To some it might be worrying, even threatening, to think that we’re living in a world where “anyone” can publish a book. But why should books be different to any other art? Anyone can record an album. Anyone can make a movie. Anyone can be a photographer. These are great things. I’ve seen the rise of “indie” publishing as a natural consequence of digitalization and, more importantly, as a fundamentally good thing for writers and readers.
Where does Reedsy come in? Well, the big problem with the fact that anyone can publish is that many actually do. In fact, the outside world looking in on ours, you can easily get the impression that Amazon’s ebook store is… somewhat overcrowded. (Others have expressed this feeling in less delicate terms…) Whether or not it’s justified, self-publishing at some point started to become synonymous with “low-quality.” I like self-publishing – I don’t want that equivalence to go any further.
What makes a book good? It’s not just the skill of the author, but everyone who works on it. Every author knows the difference a good editorial team can make, not to mention good cover design, good layout, good formatting… These are all things that help distinguish an amateur work from a professional one.
Here’s a quote:
…the best editors, designers and marketers are no longer working at big publishing houses. Instead, they are striking out on their own and offering their services as freelancers.~ James Altucher, Bestselling Author & Entrepreneur
James Altucher wrote that. This is an important idea. Digital content made self-publishing possible in the first place, yes. But it’s access to freelance help that’s made self-published books just as good as traditionally published books. You don’t need to work with a publisher anymore to be a professional author. The talent and professional assistance you need is out there — you just need to find it…
Another quote:
When I first started looking for an editor for my draft, I googled ‘self-publishing marketplace’, as I was certain there would be something like an Elance for indie publishing. But there wasn’t. I started going on forums and famous authors’ blogs to find recommended editors, but most of them were already fully booked.~ Eliot Peper, Author & Tech Entrepreneur
This one came out of a great chat we had with Eliot Peper, an author and tech entrepreneur who, when he was starting out, struggled with the same problem every independent author struggles with: finding, quickly, a great freelancer, and getting to work on your book straight away.

With Reedsy we’re solving this problem by creating an open network of publishing professionals that authors can browse to find the right partners. And this is what we’re launching today.
But soon Reedsy will be about more than just that. Our vision is that this is the start of a new kind of publishing company — one where every author get to choose the people they want to work without having to give up their rights and royalties.
What does that mean? We won’t just link people together, we’ll be helping them work more efficiently. Today, as an author, you find your content editor via a recommendation, then your copy editor via Twitter, and your designer via Google. You send them bits of information and fragments of manuscript over email. This doesn’t feel like 2014.
We’re working hard, right now, to create this one place where authors will be able to manage all of their collaborations, and all without email, without Word’s constant formatting issues and terrible Track Changes system — without all the problems, basically.
Thanks to the new legitimacy of self-publishing, authors are finally in a place to take advantage of this bigger digital revolution. We want to help authors make the most of it by doing their best work without having to surrender their independence. And we’ll make it easy — we’re going to streamline self-publishing.
Richard Fayet is co-founder of Reedsy.

Mick Rooney – Publishing Consultant
If you found this review or article helpful, but you’re still looking for a suitable self-publishing provider to fit your needs as an author, then I’m sure I can help. As a publishing consultant and editor of this magazine, I’ve reviewed and examined in detail more than 150 providers throughout the world like the one above. As a self-published and traditionally published author of nine books, I understand your needs on the path to publication and beyond. So, before you spend hundreds or thousands, and a great deal of your time, why not book one of my personally tailored and affordable consultation sessions today? Click here for more details.
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