Mijnbestseller.nl is an initiative of Paul van Bekkum, former director of the Eindhoven Dagblad, and Robert Bosma, a former line manager at Wegener. "The book world is on the verge of a revolution," says van Bekkum. "Printing on demand makes it possible for anyone to publish a book, search engines and social media make sure that the book can be found and sold."
For every book there is a market, even though the market is a buyer
Your book sales are made with the sophisticated marketing capabilities of my bestseller. You get your own shop, you can tie your fans, write blogs. We make widgets for you that you press a button on your social community sites like MySpace and Facebook, can post. Send press releases done in a jiffy, you can order your personalized promotional items, send newsletters. The right online audience reach, including niche sites related to the topic of your book, do through our affiliate marketing module.
“Roughly, the publishing landscape in the Netherlands consists of three categories.
First, there are the large conglomerates: Veen Bosch & Keuning (VBK), Weekblad Pers Groep (WPG), Standaard and Lannoo, among others. They each own a variety of publishing houses that operate relatively independently and are often located in different buildings. These firms can’t really be called “imprints,” but they do ultimately report back to the CEO of the group. Second, there are a dozen or so independent publishers who operate professionally within mainstream trade publishing. The third group consists of hundreds of very small publishers who often specialize in narrow subjects and don’t use traditional distribution networks.”